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All about R3

R3 started in a spare bedroom; Our CEO, Callum Reckless built his first websites on his own from a laptop. The team is considerably bigger now, and so are the projects.

Nineteen years on, we're a digital agency covering marketing, technology and revenue operations. Our clients range from giant multi-nationals to local specialist manufacturers and everything in between. What stays consistent: we do the work properly, we tell you the truth, and we care whether it actually works.

Our reach is global, but our partnerships feel closer to home.

Chester, UKDubaiNew York CityBoulder, ColoradoPlymouth, MichiganMassachusettsNevadaThe BahamasScandinaviaBerlin, GermanyParis, France
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Client Locations

Callum Reckless CEO

Callum founded R3 in 2007, building websites in his parents' spare bedroom. He now leads new business and works in an advisory capacity across R3's larger accounts. He trained as a primary school teacher before changing course entirely, and once won on Eggheads, which he will mention if given half the chance.

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Mike Griffiths Managing Director

Mike has been with R3 since the early days. He knew Callum at 16, joined straight from a Software Engineering degree, started and managed the web development team and now runs the business day-to-day. He's also on the small international committee that votes on the direction of the PHP programming language, which is a source of great personal pride.

Karl Barker Agency Director

Karl leads strategy and product across R3's client base, with a background in brand, B2B go-to-market and UX. He tends to work with clients on the bigger strategic questions, often in a fractional CMO capacity. When he's not doing that, he's building AI systems at home and usually has an opinion on where the technology is actually headed.

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Laura Wyatt Client Services Director

Laura leads R3's client services function and is the person who makes sure everything actually gets done. She has the research instincts of Columbo, a personal vendetta against rogue apostrophes, and colour-coded spreadsheets for everything. She lives in Handforth with four children, four cats, a rescue border collie and what she describes as the world's most patient man.

Jack Gibson Digital Marketing Director

Jack leads R3's digital marketing output. He joined in 2024 after a stint on the client side, which he refers to as "the dark side." He's responsible for paid and organic strategy across R3's accounts and has an English bulldog called Marvin, a cinema habit supported by an Odeon Limitless pass, and a commitment to Shania Twain that defies explanation.

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Lindsay Reckless Chief People Officer

Lindsay has worked alongside Callum for over twelve years and is married to him, which she confirms is not a job requirement. She looks after recruitment, culture and team wellbeing at R3, and is proud of the team they've built. She's a committed Disney adult and regularly enjoys first Hyrox events, which she describes as collectively both the best and worst thing she's ever done.

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James Stevenon, Stevensons

R3 Team